We always recommend a short annual report compared to the 30-50 page behemoths. You can probably drop it, but here’s what to do if you need to keep it. What about the Letter from the Executive Director? If you are going to do it, at least stop using Mr. Welp, we think the annual report donor list is a stupid waste of time. You may be wondering about the donor list. The financials explained in plain language.Accomplishments as opposed to activities.We believe there are five features that every nonprofit annual report should include: ![]() You’ll also want to think about how you’ll measure the success of your report. ![]() We recommend these seven planning steps for a short annual report. What do you want supporters to remember about this year?.What are your accomplishments for the year?.We even have an online course on short annual reports.įirst of all, if creating your nonprofit’s annual report is a dreaded chore, take heart and read this case study: How I Came to Love My Nonprofit’s Annual Report - and How You Can Love Yours Too! We know from our research that you either love it or hate it!īefore you get too far, you need to answer these three questions before getting started: So we have lots of great best practices, examples, and templates to share with you as your plan, write, design, and publish yours. Thinking about your nonprofit’s next annual report? Annual reports were the first topic we developed training on here at Nonprofit Marketing Guide way back in 2008. Private Consulting for Communications Directors and Teams.Documenting Communications Decisions: What Goes Where.Creating a Short Annual Report Supporters Will Actually Read.Nonprofit Communications Director Mentoring Program.Nonprofit Communications Strategic Planning Card Deck.Click the books to shop at Amazon or this link for. ![]() The Nonprofit Communications Trends Report.First 100 Days of Your New Nonprofit Marketing Job.
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